Investor Relations Articles

Investor Relations, Public Relations and Brand Building and Your Acres of Diamonds

Investor Relations, Public Relations and Brand Building and Your Acres of Diamonds

When it comes to investor relations efforts, brand building or public relations considerations, small companies (public and private) often look outside of themselves immediately. Too many companies view brand building, marketing and investor relations as best left up to the experts. While this is partially true, I believe each company has it within themselves to [...]

The Future is Here; a Tale of Two Companies

The Future is Here; a Tale of Two Companies

What does the new micro and small cap market look like now? I have written a few pieces on how the volume has cratered on the OTCBB and Pink Sheets over the last few months. What has caused it? It appears that a lot of traders and investors have left the market but is that [...]

Trading Volume Crash on the Micro Caps; How Can Your Company Thrive?

Trading Volume Crash on the Micro Caps; How Can Your Company Thrive?

Over the last several months, the powers that be (SEC, DTCC, FINRA) has continued their clampdown on micro cap companies. Some of the issues include: Companies Losing DTC Eligibility Suspension of Trading by Online Trading Firms Trading Firms weeding out IR and Promoters of Micro Cap Companies Fewer and Fewer Financing Options Trading Volume of [...]

Xplore Technologies has Outstanding News but is the Company Reaching Investors?

Xplore Technologies has Outstanding News but is the Company Reaching Investors?

Investor Relations must include Public Relations and Branding to work for companies to rise above their competition and not just survive but thrive in today’s marketplace. Often companies outsource all of their IR and PR efforts to an agency to handle for them. This is understandable and intelligent because it allows the company management team [...]

Social Media Marketing Articles

Understanding Social Commerce for Business

Understanding Social Commerce for Business

The internet is chock full of information and recently I came across this infographics that describes six universal heuristics that shoppers use to make decisions.  The psychology of social commerce offers many nuggets of information for brands online interested in understanding what makes people buy what they do.  How do they make their decisions?  What [...]

Marketing for your Business – Including Social Media

Marketing for your Business – Including Social Media

Let me give you a quick story of how I connected with Carol Lynn Rivera, a great marketer.  On Tuesday evenings at 9:00 pm, I attend a twitter chat called #GetRealChat.  This chat has real marketers, business owners and folks who are looking to understand and incorporate social media into their day to day marketing [...]

A Quick Look at Google+ Pages

A Quick Look at Google+ Pages

Google+ was launched in June of 2011 and with more than 90 million users, it has attracted the attention of marketers as a platform where you can create Circles, get involved in discussions, post photos, participate in video conference calls (Hangouts) and engage with people who have passions.  This was fine for people building personal [...]

Newbie Twitter Mistakes That Keep You From Engagement

Newbie Twitter Mistakes That Keep You From Engagement

New to this blog?  Sign up for email updates and I’ll keep you in the loop each time I write something new to help you. Twitter with over 465 million accounts and 175 million tweets a day is an incredible platform for building a personal brand and a business brand.  One of the first things [...]

Investor Communication Articles

Investor Communications and News Releases- Another Underutilized Resource

Investor Communications and News Releases- Another Underutilized Resource

The reason companies disseminate news releases are to get exposure for their company, their products and services. If your company is publicly traded, you want as many people in the investment community as possible to see your news releases as well. Using New Technologies that are by in large, FREE and by following a few [...]

Investor Communications and What Investors Expect from Your Company

Investor Communications and What Investors Expect from Your Company

This article is an excerpt from the book “New Thinking for Publicly Traded Companies” which will be published by the end of 2012… Before a discussion about what public companies can do to attract investors, we need to have a realistic look at investors in 2012. Investors have changed over the last few years. For [...]

Engaging with Your Investors is the New Micro Cap Investor Relations Angle

Engaging with Your Investors is the New Micro Cap Investor Relations Angle

I don’t care how you look at it. The truth is that a lot of people have left the micro cap marketplace over the last 6-9 months; mostly traders. The micro cap market became a trader’s market a few years ago when all the new Electronic Communications Networks (ECNs) were introduced. At this time, the [...]

Small and Micro Cap Articles

Micro and Small Cap Markets: Instant Gratification, and Reactionary instead of Responsive Part Two

Micro and Small Cap Markets: Instant Gratification, and Reactionary instead of Responsive Part Two

In 2012, and actually now, for a long time the small and micro cap market has been divided into two basic types of companies. Those that are real companies that have actual services or products and that are planning for the future. This probably makes up 2% or less of the micro cap marketplace and [...]

Micro and Small Cap Markets: Instant Gratification, and Reactionary instead of Responsive – Part 1

Micro and Small Cap Markets: Instant Gratification, and Reactionary instead of Responsive – Part 1

As a company management team member, investor, investment banking firm managing partner, IR firm representative or promotional entity, you already know the state of things in the small and micro cap markets. For the better part of the last 13 years, I have been involved in investor relations, financings, stock promotion, taking companies public and [...]

The Reality Going Public and Raising Money in the Capital Markets

The Reality Going Public and Raising Money in the Capital Markets

How one Company has beaten the odds… Given my experience in the micro and small cap marketplace, one of the biggest misconceptions that investors have is how money is raised in the marketplace by publicly traded companies. Why and how does a company go public in the first place? When a company goes public especially [...]

How Twitter and Social Media is Changing the Investment Landscape

How Twitter and Social Media is Changing the Investment Landscape

Great article from Jeffrey Goldfarb, Reuters Breakingviews columnist – Twitter revolt could march next on proxy season The revolution is being Tweeted. Social media have enabled political uprisings in the Middle East, the global Occupy movement and even a swift blowback against banking fees in the United States. A logical next step would be for [...]

Client News Articles

Marine Drive Mobile To Develop New Scheduling Technology into the Deal Management Platform

Marine Drive Mobile To Develop New Scheduling Technology into the Deal Management Platform

Marine Drive Mobile Corp. (OTCBB: MDMC) announced today that it has initiated the commencement of building scheduling software into the existing technology platform. This new software integration presents to Marine Drive Mobile the opportunity to extend its offerings and expand its current technology to existing and prospective clients by including services such as schedule management [...]

Marine Drive Mobile Signs its First JV Agreement with TapIn Solutions, Unleashing an Immediate Sales Channel and New Revenue Stream

Marine Drive Mobile Signs its First JV Agreement with TapIn Solutions, Unleashing an Immediate Sales Channel and New Revenue Stream

Marine Drive Mobile Corp. (MDMC.OB) (“Marine Drive Mobile” or the “Company”) announced today that the Company has signed a Joint Venture agreement with TapIn Solutions, LLC that will introduce an immediate sales channel to reach golf courses and other businesses for our flagship product eTeeoff.com. eTeeoff.com is a relatively new online platform targeted to serve [...]

Marine Drive Mobile has Accumulated Over 7,000 Plus Followers Combined in its Social Media Networks

Marine Drive Mobile has Accumulated Over 7,000 Plus Followers Combined in its Social Media Networks

Marine Drive Mobile Corp. (OTCBB:MDMC) (“Marine Drive Mobile” or the “Company”) announced today that the Company has made significant strides in its social media effort and now, collectively over all of its social media networks, has accumulated 7,000 plus followers. Social and mobile media marketing is at present, are two of the most effective marketing conduits [...]

BeBevCo Receives Permit from US Department of Treasury and Alcohol, Tobacco Tax and Trade Bureau

BeBevCo Receives Permit from US Department of Treasury and Alcohol, Tobacco Tax and Trade Bureau

 Bebida Beverage Company (OTC markets: BBDA) (BeBevCo), a developer, manufacturer and marketer of liquid relaxation products, announced today that the Company is in receipt of their permit from the US Department of Treasury and Alcohol, Tobacco Tax and Trade Bureau. This now enables BeBevCo to execute the partnership agreement announced on February 6, 2012. Specifically, [...]

Client Information Articles

BeBevCo CEO Back Behind Wheel in NASCAR Event

BeBevCo CEO Back Behind Wheel in NASCAR Event

Bebida Beverage Company (OTC Markets: BBDA) (BeBevCo) CEO and developer of the world’s fastest growing liquid relaxation supplement, KOMA UNWIND, will be back behind the wheel in The NASCAR Camping World Truck event, The Kroger 250 this week at the Martinsville Speedway on Saturday, 31 March. The race will begin at 1:30PM; coverage of the [...]

BeBevCo: Plenty of Room to Grow

BeBevCo: Plenty of Room to Grow

Being that I am so close to BeBevCo (OTC Markets: BBDA) in that we conduct investor relations, investor communications, website design and maintenance, I have been looking at other beverage industry companies lately. Working within BeBevCo, I have learned a considerable amount regarding the beverage business over the last 10 months or so. Looking at [...]

The Reality Going Public and Raising Money in the Capital Markets

The Reality Going Public and Raising Money in the Capital Markets

How one Company has beaten the odds… Given my experience in the micro and small cap marketplace, one of the biggest misconceptions that investors have is how money is raised in the marketplace by publicly traded companies. Why and how does a company go public in the first place? When a company goes public especially [...]

Nearly a Half Million Dollars worth of KOMA UNWIND!

Nearly a Half Million Dollars worth of KOMA UNWIND!

Yesterday, I returned from a visit at BeBevCo. I was able to spend some time with Brian Weber, the CEO of the Company. Every time I go to Statesville for a visit, I see more improvements, more contracts with distributors and more drinks in the middle room of the 23,000 sq ft building. In the [...]